I used to be quasi-famous. 

It was a long time ago and not a place I particularly want to revisit, but as I reflected on how I built Bamby Media into the successful business it is today, there has been one key ingredient.

An unfair advantage.

This article is my origin story. I hope you enjoy it.

Have you ever wondered what it's like to listen to 200 AI-generated podcasts? 

“No. That’s ridiculous. Why would anyone do that?” I hear you say. 

I’m flaky on the “why” myself, but the thing is, I did it and those are hours of my life I will never get back.

I listened to 200 fake podcasts generated with NotebookLM to see for myself whether the podcasting industry is about to come crumbling down.

There seems to be quite a lot of buzz about Google’s new AI tool, NotebookLM and how it can potentially impact the world of podcasting. 

As a podcast producer and founder of podcast production agency, Bamby Media, I’m always testing new tools to see how they can benefit (or hinder) the industry I love so much. 

Armed with a healthy dose of hope and scepticism, I decided to give Google NotebookLM a whirl to see whether the podcasting world should be worried.

There seems to be quite a lot of buzz about Google’s new AI tool, NotebookLM and how it can potentially impact the world of podcasting. 

As a podcast producer and founder of podcast production agency, Bamby Media, I’m always testing new tools to see how they can benefit (or hinder) the industry I love so much. 

Armed with a healthy dose of hope and scepticism, I decided to give Google NotebookLM a whirl to see whether the podcasting world should be worried.

Why does recording audio have to be so difficult?

If you’re trying to record audio of a very high standard, you’re often met with a barrage of choices you have to make.

Today I’m excited to share a game-changer in the world of audio recording - Shure Motiv Mix, which at time of writing is currently in its Beta phase and it’s completely free to use.

It’s happening. You’re finally launching a podcast.

You’ve been thinking about it, planning it, buying the gear, deciding not to do it, then deciding you want to do it, then getting scared, putting the gear back in the cupboard, then getting it back out, then realising you really just need to do it.

You know, all the normal emotions that fresh podcasters go through.

You get over the initial hurdle of committing to the process, but then you start thinking what that first episode needs to be like.

It needs to be amazing.

The kind of episode that someone will listen to and think, “This is possibly the greatest podcast in the history of the world. I’m hooked and I will now be a raving fan forever. I will give them my first born child as gratitude for how good this podcast episode is.”

Sure, that’s one way to attack your first episode, but maybe it’s not the smartest…

In this episode, I step through how I believe you should approach your first podcast episode.